Latest News 2020: Did Any Impact Cause By Coronavirus-COVID19 On Digital Marketing ?

Points Covered:

1. Impact of COVID 19 on Digital Marketers.

2. Consumers Behaviour has drastically changed.

3. Bottom Lines

In this pandemic, every sector of the economy has been affected by COVID 19, including Digital Marketing, as the attack of corona virus has changed everything. More than 70% of countries are under attack of COVID. 

In such an environment Offices , Shops and all other things were facing lock down.

How the corona virus has changed in digital marketing 

Corona virus has halted every business from manufacturing to supplying.

So because of this, many businesses have temporarily paused their Digital Marketing taking concern of the employers health, now because of this the search ranking is drastically pushing down.

Digital Marketing does not give you visibility Overnight, it usually takes three to four months to gain momentum.If you really know about Digital Marketing you also have faced this. 

So,if you stop working on digital marketing you’ll get drastic downfall on your website.

Any Solution?

Yes, Definitely we will also provide you with a solution. As this is not a good time for us and the consumers are also getting everything at high rates and consumers are looking for low rate products so provide them at lower costs.

Now, if you are fresher in business so you need a 360 degree solution for digital marketing. So you can try our Digital Marketing Services, we will provide you a better experience and better growth of your business.

Bottom Line

So, want to boost up your traffic, be connected with your customers on social media, provide offers and regularly interact with them. 

And if you need your website to be on top try our best and convenience Digital Marketing Services at,

https://www.pnpuniverse.com/services.php

WHY DO A BUSINESS NEED A BETTER DIGITAL MARKETING STRATEGIES ?

 2020 with its social distancing and contact less customer engagement dictum, gave the already in-vogue Digital Marketing a new hoick. Each company has their own goals in their mindset. Most of the companies are trying to achieve their goals by convincing their customers to Purchase or try their services or product. It is somehow difficult to convince your customer in this pandemic but you have to use effective methods to convince your customers. This makes every business need better digital marketing strategies.

Now,Let's go and dive in the 5 undeniable reasons for Digital Marketing in a Business,

1. Affordability

2. Mobile Access

3. Flexibility

4. Expansion

5. Multimedia

Affordability

Digital marketing is not that much expensive as it is very less expensive than other marketing methods. And it also varies on the work we are doing.

Mobile Access

You will be shocked to know that 77% of adults only use mobile phones to gain access to social media and news etc. So mobile has been a very reliable source and a very effective source to provide your services and sell out your products to your target audience.

Flexibility

There are many ways and forms for high quality Digital Marketing including many things like banner ads, email marketing, content marketing etc. Thus by learning how to creatively do Digital Marketing now you have opened up a wide range of possibilities, It is very flexible to know your live performance.

Expansion

Nowadays online shopping is very popular. You should now expand your business online to have direct contact to your users and by expanding your business online you’ll get more traffic. There are also many tools for your brand boosting.

Multimedia

Nowadays customers have been bored reading text , They need some type of photos, video clip, or GIF. You can attract them by making a better use of these,You can also make use of some hashtags.

My Final Lines

Above lines are based on Digital Marketing strategies, To become a good marketer you need to follow above Strategies, and boom you’ll get your result.

Why You Must Have IVR & Toll Free Services

IVR & Toll Free 

Whenever you want to convey your message to someone important what do you do? Quite obviously, you message them, call them or maybe you write emails (very old, I know but still it's an option). It might cost you but the message and person are important so you will go ahead and call or message to convey the message.

Think about the time your customer (an important person, a very important person for your business) wants to contact you. What can he do , he doesn't possess your personal mobile number, well he is important but not a big client to possess personal number, of course he can email but to be honest who reads so many emails. The company’s email box must be filled with tons of messages, obviously you can't reply to them all. So if your important person wants to contact you as he has an important message to convey (could be anything - feedback, query to carry out transactions , can be a complaint regarding your service , might be having problems in using your product that needs help) what would he do? In absence of options, you may lose your loyal customer not one but many like him having similar problems. Not good for the business right? So in that case one can use  IVR & Toll free services to help your customer convey his message that too free of cost.

 

IVR & Toll Free Services

Let's just simplify a bit, most of us have heard about toll free no. of various big brands and companies and quite obviously we must have made calls on these no.s for queries or complaints or directions to use or anything, but let's quickly recap a little on what is toll free and this IVR system. 

So, Tollfree is an effective business tool that helps to manage your business after and before sale service, does a good job of marketing your product and can also give you advantage over your competitors. Toll free in simple words is a number connected to your company/business on which customers can call to give a message free of cost. Toll free numbers carry a perception around that only big and branded businesses have toll free numbers to interact with customers. Having a toll free number will help you in getting good marketing for the business. If you have a small or new business you should grab the opportunity to have a great PR for a business that has potential to generate leads.

 

Toll free number is used by many different business organizations for various purposes. Some of them include:

1.     Branding 

2.     Marketing

3.     Customer sale service

4.     Taking orders

5.     Lead generation 

6.     Solving queries

7.     Booking orders

8.     And many more

 

Now take a look at what IVR is.

I'm assuming you all must have dialed a toll free number some time in your life. I believe you must have that often, so ever noticed before speaking to your designated customer care executive you hear this prerecorded voice that doesn't listen to you but gives you instruction about things like which number to press to get connected to your customer care executive or to avail a particular service, this  is IVR. IVR i.e. Interactive Voice Response is a prerecorded message to introduce and familiarize your customer to the facility and to direct them to the designated departments, not only does this help the customers but also the business. It becomes easy to segment the calls and regularly inspect the number of calls for complaints, for queries, for directions to use, for feedback, for booking an order and make changes to your product or services accordingly. 

 

Benefits of using toll-free numbers

 

Toll free number comes with many benefits. Some of them are: 

1.     Creates a brand image, that helps in reaching out to customers with confidence

2.     Helps in generating more leads than the company could have done regularly

3.     Provides for a better customer service, so that the customers gets maximum satisfaction and bring good mouth publicity

4.     Helps in marketing campaigns, for a better promotion in potential customers and helps in getting instant feedback

5.     Round the clock customer service, so that your business can earn all the time

6.     Makes connecting with customers easy, so you don't loose on orders

7.     Receive call anywhere within the country, so you don't have to keep changing the number with your company’s location

Benefits of using IVR System

 

Using IVR along with toll free is like icing on the cake as we say ‘sone par suhaga’. IVR has many benefits of its own. Some of these are:

1.     Handling a large volume of calls

2.     Directing the customers to the right department and agent

3.     Managing calls of different kind

4.     Segmenting calls according to purpose 

5.     Maximizing customer satisfaction

6.     Segmenting customers and creating their database for the purpose of the future course of action

7.     Saving customers time on a call and bringing goodwill

8.     Makes call from any device possible

9.     Improves your call center work

10. Can help in getting customers feedback in an organized manner

 

Now you may wonder and if you're not you should, if these tools are so good I should also avail them for my business and you must. There are answers to some questions that you should answer yourself and then go ahead with it. Well why do you need, what are the different services you want to attach to the number, how much are you willing to spend on it, are you ready to take a step further, what are the number of purpose, if get the answer prepare your plan and go to your service provider (whispers: you can contact us) and explain them everything and get some knowledge on how it will function and go ahead with it.

 

IVR & Toll free is the best business tooling you can avail to help your business. It helps with the most crucial aspect of modern business customer management and customer satisfaction and that can help you to rock in your business competition. My sincere advice would be to go ahead and try and see the change yourself.

 

Thank you for the attention, I hope it was helpful and for more Information you can contact us .

 

The Five Latest Mobile Apps Development Technologies For a Better Start.

Mobile Apps Development is now an inseparable part of our life. Due to the exploding popularity of mobile and tablets,there's a rapid increase in mobile apps creation.Mobile apps development is an essential element of most companies,and generated $600 billion as revenue in 2020.There are millions of apps present on Google Playstore and Apple Appstore,so there is a good competition to grab attention from the users.

To become a successful Mobile Apps Developer you need to choose the right technology for your custom app,you also can look on the trending list.For your help we have provided you with the best technologies for the mobile developers (devs).

Top Five Development Technologies For Apps Development.

1. Python

2. Java
   

3. Flutter

4. React Native

5. Swift

Let's Dive in it,

Python

When it comes to popular web app development technology for the backend development,mostly, python clicks to the mind of a developer.This is a programming language and is widely used by the developers.A developer with basic programming skills can easily access it.

Python is a portable language and includes built-in debuggers to facilitate flawless development,and it has many frameworks.and have many more benefits.

Java

Java is a cross-platform object oriented programming language which was released by Sun Microsystems in the year 1995. This is very easy to handle and is highly secured and it is the official language for mobile app development.It offers ample of open-source libraries,excellent documentation and much more,some examples of apps built with java are Telegram,VLC Media player.

Flutter

It is an open-source mobile UI and created by google and was released in May 2017. In simple words,it allows you to create a native mobile application with only one codebase.you hear that right we can smoothly run apps both on android and IOS.This is in high demand bcz developers prefer cross-platform applications than native-platform applications.Apps like Google Ads and Xianyu by alibaba is developed by Flutter.

React Native

It is developed by Facebook, It is an open-source framework used to build cross-platform applications for IOS, Web, Android and UWP. By Using this you can make an app with native capabilities but can be used on cross-platforms. Apps like Facebook,Ubereats and Myntra are developed using React Native.

Swift

Swift is an intuitive programming language developed by Apple Inc. for macOS watchOS,tvOS, and ipadOS etc. it works with Cocoa and Cocoa Touch Frameworks.LinkedIn, Lyft, and Hipmunk are some of the examples of applications developed using this language.

The Final Words

This article highlights the best five mobile apps development technologies for a better startup. This includes python,Java,Flutter,React Native and swift.

You can have a look at this for your better work at the company.